The research was hardly necessary to verify it, but a Forbes Health survey in September found 6 in 10 American adults are feeling stressed by the 2024 election. For those seeking to make their home a refuge from the chaos, there is good news. New furniture designs showcased at the October 2024 High Point Market will help satisfy that quest for calm and tranquility, reports the American Home Furnishings Alliance (AHFA).
“Our homes should be a sanctuary from the stress we face day-to-day. Even if you just focus on creating one ‘snug’ little space, you can make 2025 the year you commit to boosting the comfort quotient in your home,” suggests AHFA Vice President of Communications Patricia Bowling.
According to Houzz, a home furnishings website that connects homeowners with furniture nd home improvement resources, the number of searches for “organic modern” ideas for home interiors skyrocketed 245 percent in the first quarter of 2024 versus 2023. Furniture manufacturers have anticipated ongoing consumer interest in this style and have given it careful attention in new collections this fall.
The relaxed and restful “organic modern” furnishings and accessories in the spotlight at the High Point Market, the largest exhibition of new residential furniture designs in the world, include upholstery with undulating shapes in natural fabrics that reflect nature’s hues. Accents are in stone, leather, raffia, cane and other natural materials, and wood finishes are light and casual or rough-hewn.
As in politics today, another side of the design spectrum is striking an equally strong chord, and it emphasizes darker fabrics and finishes that can also prove soothing. Mental Health America, a national nonprofit dedicated to promoting mental health and well-being, notes that exposure to dark, somber colors can help bring your energy level down if you’re feeling overstimulated or frantic.
No surprise then that Houzz found searches for “dark and moody” living rooms up 130 percent in the first three months of 2024. Also trending this year is homeowners’ quest for a small, comforting space to hide out for a self-imposed time-out from the tumultuous outside world.
The British have a term for small, private rooms that evoke a feeling of calm and relaxation. They are called a “snug,” and the number of Houzz website visitors searching for inspiration to create a “snug” jumped 157 percent in the first quarter of 2024 over the same time period in 2023. “Dark academia” is another design aesthetic enjoying a moment. It is characterized by upholstery in dark plaids, equally dark leather and case goods with strong architectural influences.
Most products introduced at the fall High Point Market will begin appearing in stores in spring of 2025, in time to help Americans create spaces that bring them comfort and solace for the years ahead. This summary of new products was assembled by AHFA and represents all styles and price point of residential furniture for the U.S. market.
American Leather
Showplace, Fifth Floor
Media Contact: Carrie Cox
carrie.cox@americanleather.com
Sage and olive greens and muted, organic browns are dominating the American Leather palette this fall. Bison Desert, a classic yet modern leather that is equal parts warm and welcoming, is prominently featured. American Leather’s timeless and durable Bison Leather is hand-dyed and finished by world-class artisans in the company’s Dallas factory to preserve the leather’s natural characteristics. www.americanleather.com
Baker | McGuire
319 North Hamilton Street
Media Contact: Wade Public Relations
bakerpr@wadepr.com
The latest evolution of Baker’s Luxe Collection is inspired by the elegance and joie de vivre of runway fashion shows and features 60 new pieces. The collection captures the essence of modern luxury through clean designs that showcase an interplay of brass, nickel-plated brass, quartered oak veneer and polished white marble. “This collection is all about using innovative materials to create designs that are both luxurious and livable,” said Erica Wingo, senior vice president of merchandising and marketing. Unique textile pieces in the collection feature layers of subtle sheen and texture. Fabrics include plush, soft chenille, bouclés, silk/linen sateens, a cut velvet tonal leopard motif, aniline leather and a pearlized pewter leather. The ivory and taupe color palette is accented with shades of smokey plum and aubergine – hues that look as though they stepped right off the fall fashion runways. www.bakerfurniture.com
BDI
IHFC D-724
Media Contact: Jennifer Green
jgreen@bdiusa.com
BDI expands its LINQ bedroom collection this fall with a new 60-inch-wide LINQ Storage Bench. Available in natural walnut or a new toasted oak finish, the bench features an upholstered top in premium leather or fabric. Beneath the seat, two sliding doors reveal a spacious storage compartment. Also new is an American-made, solid wood top for BDI’s popular Serif height-adjustable mobile laptop tables. It is available in five finishes, including charcoal, stained ash, toasted oak, washed oak, chocolate stained walnut and natural walnut. Finally, the company has reengineered its Elements Media + Storage collection to add increased versatility and functionality. A new rolling plinth base has hidden wheels, and an internal leveling system compensates for uneven flooring. www.bdiusa.com
Bassett Mirror Company
IHFC G-170, Fifth Floor
Media Contact: Tracy White
tracywhite@bassettmirror.com
Among the introductions at Bassett Mirror this fall are the Queenie Floor Mirror and Lasso Console. The rectangular floor mirror exudes timeless elegance with its wide, lustrous brass frame, while the Lasso Console features a modern, organic design with soft edges and a unique tapered base in solid mango wood. The Adrienne Server is a blend of modern design featuring rustic vertical planks, and the Petal Bar Cabinet is pure contemporary with its silver aluminum finish. Also among the highlighted new products are the Winston and Nadine cocktail tables, the Gavin Console Table and Amaya Swivel Accent Chair. www.bassettmirror.com
Best Home Furnishings
239 South Main Street
Media Contact: Greg Sicard
gsicard@besthf.com
Best Home Furnishings and outdoor lifestyle brand Field & Stream introduce an exclusive partnership featuring upholstered furniture in both fabric and leather with a “modern rustic” consumer in mind. According to Best Home Furnishings President Brian Lange, inspiration for the line was drawn from modern mountainside lodges, luxurious lake houses and rustic river havens. After years of research and development, Best also is introducing its first Zero-Gravity Recliner this fall. Additional highlights include new heat/massage/lumbar features and a refreshed and expanded domestic leather collection. www.besthf.com
Century Furniture
200 Steele Street, Suite 213
Media Contact: Comer Wear
cwear@centuryfurniture.com
The new Tara Shaw Collection includes more than 70 designs in bedroom, dining and occasional furniture, as well as a range of upholstery. Drawing on many years of experience purchasing antiques for a discerning clientele, Shaw was inspired to design a line of furniture that is “based on the past but speaks to the present.” Signature pieces include a Swedish Credenza that reflects the Gustavian style’s elegance and restraint and the Le Marais Credenza with a honed marble top and brass-framed doors. It pays homage to mid-century modern design with its simplicity and minimalism. Yet another period represented in the collection is mid-century Italian design as seen in the Saint Laurent Lounge Chair and Ottoman. The one-piece seat and back are constructed of top-grain leather shaped into an ergonomic scoop for optimal comfort. The Sainte Rome Accent Table is a novelty accent featuring faux marble paint, a detailed scalloped skirt base and hand-carved paw feet with hair detailing. This striking representation of Baroque- and Rococo-period artistry blends functionality with visual appeal. www.centuryfurniture.com
Copeland Furniture
Showplace, Fifth Floor
Media Contact: Ben Copeland
ben@copelandfurniture.com
Copeland is expanding its Butterfly Dining collection with a Round Butterfly Table and the Lisse Upholstered Chair. The Butterfly series now includes three tabletop sizes. The new Round Butterfly table is available in two sintered stone top colors. The base is crafted in solid American black walnut and oak hardwood at Copeland’s Vermont factory. www.copelandfurniture.com
CR Laine
310 North Hamilton Street, Suite 204
Media Contact: Suzanne Henson
sboyett@crlaine.com
This season, the Bria Hammel for CR Laine curated collection receives a new dose of stylish sofas, inviting chairs and versatile ottomans designed to elevate living spaces to new heights of relaxation and sophistication. Rich, warm hues and soft textures layer with revived florals, playful plaids and whimsical patterns. The company’s traditional roots shine through in new silhouettes that revive well-loved accents such as box pleat skirts, ruffles, flange treatments and contrast welts with a modern refinement. www.crlaine.com
Craftmaster Furniture
2622 Uwharrie Road
Media Contact: Stephanie Boyett
shenson@cmfurniture.com
This season Craftmaster is reimagining the leather/fabric collage category with its new Custom Blends collection. Custom Blends consists of four groups, each with its own unique lifestyle look. All four feature Blend Down coil cushions and premium LuxDown toss pillows. The pieces are all fully customizable with 50 premium leathers and 800 fabrics using a fill-in form that makes ordering simple. A second focus this market is the Casual Retreat lifestyle collection featuring a new cushion package of Supersoft Blend Down seating, Blend Down backs and LuxDown toss pillows. This package offers plush, supportive, wrap-around comfort and a luxury feel. www.cmfurniture.com
Drew & Jonathan Home
220 South Elm Street
Media Contact: Kristin Hawkins
khawkins@hookerfurnishings.com
The Pulaski Furniture division of Hooker Furnishings is expanding its Drew & Jonathan Home brand with two new collections, Huntington and Huxton, featuring designs for both bedroom and dining room. Huntington is targeted to those seeking simplicity, comfort and a laid-back lifestyle. It features a blend of modern casual styles with round disc feet, soft radius corners, spit heart oak veneers and a Beach Grass finish. A soft, wire-brush texture with a white glaze lends a casual feel to each piece. Huxton offers a modern transitional style, blending elevated elegance with timeless designs. The geometric designs are constructed in quartered ash veneers in a relaxed, Dark Clove finish. www.drewandjonathan.com/drew-jonathan-home
Durham Furniture
220 South Elm Street, #204
Media Contact: Amanda McQueen
amcqueen@durhamfurniture.com
Durham celebrates its 125th anniversary this year by opening a new showroom on the second floor of 220 South Elm. A ribbon-cutting is scheduled for 3 p.m. Friday, October 25. New to Durham’s hand-crafted, solid wood furniture line is Legacy, a solid maple bedroom group featuring a modern poster bed and a sleigh bed with an upholstered panel. The group is shown in black but available in maple as well as the company’s full array of painted finishes. www.durhamfurniture.com
Fairfield Chair
200 North Hamilton Street
Media Contact: Austin Williams
austin@marybethpr.com
Fairfield’s expanded showroom features new pieces across three aesthetics: Organic Modern, Clean & Casual and New Traditional. The Organic Modern collection emphasizes soft, natural textures and fluid forms, while Clean & Casual is relaxed and sophisticated. New Traditional combines classic and contemporary elements. Also, new pieces from the Libby Langdon for Fairfield Collection feature classic and modern designs. www.fairfieldchair.com
Flexsteel
IHFC C-601
Media Contact: David Crimmins
dcrimins@flexsteel.com
Among standout new products in the Flexsteel showroom this fall is the Zecliner Model 3+, an updated version of the company’s popular motion sleep recliner series. The Model 3+ features a slimmer profile to align with contemporary design trends. It offers advanced heat and air massage, a removable Technogel pillow and a stain-resistant, chemical-free cover fabric. Additional upholstery introductions include the Harlow Sofa Group with a cooler console, heat and massage, cup holders, hidden arm storage and wireless charging trays. In stationary seating, the Evelyn modular sectional has integrated storage hubs, removable and reconfigurable seating and refined tailoring details like tufted back cushions. In addition, eight new case goods collections are added to the lineup with features like smart storage solutions, mixed materials and custom hardware. Finally, an expanded selection of entertainment consoles across six existing occasional groups is adding flexible solutions for home electronics. www.flexsteel.com
Gat Creek
New Showroom: 311 North Hamilton Street, Second Floor
Media Contact: David Peterson
davidp@gatcreek.com
Gat Creek adds the Josie Bed and the Amelia bedroom collection this fall. The bed sports a 62-inch-high headboard and decorative turnings on the headboard and footboard. New Amelia nightstands and storage units feature clean, mid-century modern styling and are available in Gat Creek’s full offering of wood finishes and sizes. The company also continues building out its Custom Shop table builder program allowing customers to choose extension or fixed top, material, finish, edge treatment, leaf count and contrasting base options. www.gatcreek.com
Hickory White
315 Fred Alexander Place, Third Floor
Media Contact: Sydney Martin
sydney.martin@sherrillfurniture.com
New introductions at Hickory White this fall feature Art Deco-inspired case goods and upholstery frames with glamorous curves. The Baxley Sofa has fluid lines and a single bench cushion that is 96 inches long. Three new swivel chairs include Beckett, a modern style with a vertical quilted pattern on the tight seat back; Wilder, with a quilted seat-back pattern in leather; and Laughton, a contemporary tight-back in a half-moon shape. The Evie king bed offers European-inspired elegance with a softly curved headboard and tapered legs. The Margot Chest is the perfect bedside companion with its serpentine drawer fronts, teardrop ring pulls in satin brass and stunning olive ash burl veneer. Architectural elements distinguish the Ravalli Console, a hand-crafted accent table with classical arches and tapered leg posts, while the hand painted Rives Check Mate cabinet showcases the company’s commitment to artistry with its striking black and white checkerboard across the front drawers. www.hickorywhite.com
Hooker Furniture
Showplace, Third Floor
Media Contact: Kristin Hawkins
khawkins@hookerfurnishings.com
Three whole home case goods collections are new this fall at Hooker. Archives is a neo-traditional group of 37 pieces that marries classic styling with modern design approaches. The layered mix of materials includes figured walnut veneers, top grain leather, woven raffia and polished marble. Westwood is characterized by understated elegance and minimalist designs. Each of the 31 pieces can transform a space into an elegant haven of serenity and style. Standout elements include a silver-leaf Venetian Dawn finish, custom hardware and a variety of performance fabrics. Last is Banyon Bay, a youthful, modern collection combining geometric shapes and gentle contours for casual lifestyles. The 21 pieces feature stainless steel accents, pierced hardware, honed Egyptian marble and a variety of performance fabrics and leather. Hooker’s Mélange and Commerce & Market accent lines are merchandised in distinct “personas” this market. Mélange features The Traditionalist, The Modernist and The Naturalist, while Commerce & Market will showcase Coastal, Boho and Organic Modern collections. Finally, Hooker will unveil a new Collected Living by HF presentation that brings together the best from its Bradington-Young, Hooker Furniture, HF Custom, M, Sunset West and BOBO Intriguing Objects brands. This fall the presentation will feature two vignettes: Al Fresco Coastal and Al Fresco Lakeside blending case goods, outdoor furnishings, upholstery and décor. www.hookerfurniture.com
Johnston Casuals
200 South Elm Street, Space 330
Media Contact: Angela Blevins
sales@johnstoncasuals.com
Two new dining collections are featured this fall, including Justin and Maria. Justin is finished in satin nickel, and seats are covered in luxurious natural linen Ganache fabric. Maria takes versatility to the next level with Johnston Casuals’ first swivel dining chair, along with swivel barstools, counter stools and backless stools. Finished in topaz and highlighted with a vibrant Confetti Cornflower fabric, seating from the Maria group brings a fresh pop of color to any setting. Three new dining bases and three additions for bar and counter stool collections are also in the new lineup. www.johnstoncasuals.com
Legacy Classic | Modern
2622 Uwharrie Road
Media Contact: Christopher Phillips
cphillips@legacyclassic.com
Legacy Classic | Modern has partnered with Country Living for a whole home Country Living Home Collection. Vintage Market is the debut collection featuring styles that range from European country to Shaker to Victorian, giving the group the feeling of “found pieces” that may have come from an antique market. The 60 pieces are crafted in oak and birch with core finishes of Barnwood, Kettle Black and Picket Fence. Accent finishes include Mallard Green, Northern Moss and Spiced Apple. Signature pieces include the Bobbin Canopy Poster Bed, apothecary-styled nightstand and kitchen island, Chimney Poster Bed, Cottage Shelter Bed and an Adirondack Desk. Two additional case goods collections include Torrance and Fenmore. Torrance includes 25 pieces of bedroom, dining and occasional furniture in oak veneers with a driftwood finish. A dramatic herringbone pattern in oak cathedral veneers highlights tabletops and some drawer fronts. Fenmore is a traditional Americana group with classic shapes in cherry veneers. Two finishes, rustic cherry and a darker mocha, offer a contrast within the bedroom, dining and occasional group. www.legacyclassic.com
Legacy Classic Kids
2622 Uwharrie Road
Media Contact: Christopher Phillips
cphillips@legacyclassic.com
Legacy Classic Kids introduces the first youth collection from Trisha Yearwood Home: Today’s Tradition. The updated traditional collection offers a nod to Shaker and farmhouse styles in two finishes. The Hickory finish has soft distressing and burnishing while the Blacksmith finish with oiled bronze hardware can stand alone or mix with the Hickory finish. Random board selection gives each piece a hand-crafted look. www.legacyclassic.com
Lillian August
315 Fred Alexander Place, Third Floor
Media Contact: Sydney Martin
sydney.martin@sherrillfurniture.com
Lillian August challenges conventional notions of coastal style with her latest introductions. Case goods showcase raffia-wrapped pieces with satin brass accents. Upholstery introductions are in an array of color, from bright greens and yellows to soft lavender and sage green, largely built around Lillian’s mural collaboration with Paul Montgomery, which is on display throughout the Sherrill showroom. The Lillian August Iconics Collection, on the other hand, features rich rust, indigo and a Hermes orange this season. The new deco leather Jacques Chair and Heron Sofa provide iconic forms inspired by antiques and historic references. www.lillianaugust.com
Mr. and Mrs. Howard
315 Fred Alexander Place, Third Floor
Media Contact: Sydney Martin
sydney.martin@sherrillfurniture.com
Mr. & Mrs. Howard is set to showcase timeless designs with a focus on sculptural shapes and updated upholstery classics. New introductions also embrace the trend of creating a “collected over time” feeling in which each piece has its own story. From stunning stone to modern table shapes, introductions capture the essence of curated elegance, with every item a treasured find. New in the Nellie Jane Collection is the King Swivel Chair and the Hadley Twin Bed, which brings a touch of Moroccan-inspired elegance to a child’s or guest bedroom. The upholstered headboard is available with or without delicate rosette accents highlighting the frame. https://mrandmrshoward.sherrillfurniture.com/
MT Company
311 North Hamilton Street
Media Contact: Chrissy McCormak
chrissy@themtcompany.com
New designs continue to focus on an expanded sectional offering with various depths and configurations, as well as on an expanded assortment of swivel chairs. Several new benches are added to complement a growing assortment of upholstered beds. And innovative new textiles continue to play an important role in the MT Company lineup, with fall introductions that feature cork, mohair and one of the largest assortments of performance fabrics in the industry. www.themtcompany.com
Precedent Furniture
315 Fred Alexander Place, Third Floor
Media Contact: Sydney Martin
sydney.martin@sherrillfurniture.com
Introductions incorporate playful elements combining creativity and sophistication. Bold colors, unique shapes and whimsical details work together to create fun, modern interiors. The Farley Chair illustrates the direction well, with its striking contemporary silhouette upholstered in bright square tiles of jewel-tone colors. The Andre Swivel Chair offers an equally modern silhouette with a sleek barrel back on an upholstered pedestal base. Its memory swivel allows for effortless movement. A new create-your-own dining chair program named Signature Sides is also on the Precedent menu this fall. www.precedent-furniture.com
Sauder
220 South Elm Street, Space 218
Media Contact: Kevin Freeman
kfreeman@sauder.com
Sauder, the pioneer of ready-to-assemble furniture, celebrates its 90th anniversary by giving a nod to the past while also celebrating concepts and technologies for today and beyond. The Newberry Lane collection brings a touch of nostalgia to versatile storage pieces. Its natural Khaki Pine finish complements the trellis-like design elements and adds to the “grandma chic” blend of old and new. Work surfaces feature a contrasting black Hearthstone accent finish. This collection will be available in January 2025. New to Sauder’s unique Craft Works craft and hobby storage line is a rolling cart and a craft workstation. Features include pull-out shelves, swing-out doors with added storage cubbies, drop-leaf work surfaces and even pegboards for hanging tools. Both pieces retract and close easily to hide supplies behind the attractive Khaki Pine exterior cabinet. Supporting consumers who need multi-functional spaces is the new Sauder Garage System, a collection of wall-mounted cabinets in various sizes. Add-on kits and durable top surfaces in various colors allow for flexibility and personalization. Finally, true to its reputation for innovation, Sauder is showcasing a breakthrough “ready-to-finish” laminate developed to allow consumers to easily apply any color in one coat of standard household paint. www.sauder.com
Sherrill Furniture
315 Fred Alexander Place, Third Floor
Media Contact: Sydney Martin
sydney.martin@sherrillfurniture.com
Sherrill is showcasing a renewed focus on bespoke uphostery detailing and compact hidden function. Think ruffled skirts, flange welts and unexpected arms that add a unique twist to classic designs. These details spotlight Sherrill’s custom capabilities, with every stitch and seam carefully crafted in the heart of western North Carolina. In Sherrill occasional, the rich, natural grain and texture of various woods take the spotlight along with the company’s commitment to craftsmanship and innovation. Intricate tribal patterns add a touch of global inspiration in the Overlook Cabinet, while the layered lattice-look on the Bridger Cabinet convey a mid-century modern design. Burl and waterfall woodgrains are prominent in the Mado etagere, console table and cocktail table, while the Ardley Drawer Chest and Etta Console table are all about the burl. www.sherrillfurniture.com
Stickley
225 North Hamilton Street
Media Contact: Beth Chang
beth.chang@stickley.com
Stickley is already gearing up to mark its 125th anniversary next year. Introductions this fall celebrate nostalgia but speak to the present. The Hudson Valley Collection is updated with a deep-finished American black walnut instead of customary cherry, then paired with light elements of natural maple to create a crisp, playful contrast of tones. Marquetry inspired by American quilt patterns artfully ties together the collection’s palette, while five new upholstered pieces translate traditional forms with modern scale and tailoring. Meanwhile, a new 42-inch diameter swivel top for the Mission Commemorative Coffee Table make it a perfect chat partner for the Pearl Swivel Chair. www.stickley.com
Thayer Coggin
230 South Road (High Point)
Media Contact: Todd Nabors
todd@thayercoggin.com
Thayer Coggin’s latest creation is the Bubba Lounge Chair designed by Rick Lee. The chair embodies a thoughtful balance of style and comfort with its soft, luxurious seat, curved cylindrical base and sleek bent walnut or formed stainless steel frame. The design is a heartfelt tribute to Lee’s late dog, Libai, lovingly remembered as “Bubba.” www.thayercoggin.com
Universal Furniture
101 South Hamilton Street
Media Contact: Mary Leigh Howell
ml@maryleighhowell.com
The new Dwell Collection blends architectural inspiration with a casual and natural aesthetic. It features a variety of storage pieces, dining furniture and accents crafted from pine, cast aluminum and fiberglass-reinforced concrete in three distinct finishes: River Rock, Boulder and Basalt. A standout design element is closed latticework traditionally associated with outdoor gardens. The Dwell Panel Bed, Dwell Credenza and Dwell Nightstand all incorporate this design motif. Universal paid particular attention to flexible cocktail and ottoman pairings for this collection. A round Bunching Cocktail Table has a small, upholstered ottoman that fits underneath, while the Nesting Cocktail Table features a rectangular table that fits over a long, rectangular ottoman. Both pieces are on casters for easy movement. Universal is also expanding its popular Modern Collection with more than 60 new pieces that blend clean, hard lines with soft, organic forms. The additions focus heavily on wood-centric designs in sand-blasted oak veneers and oak solids that expose the grain. Two key finishes, Modern Sable and Modern Desert, anchor the line. Standout pieces include the Dune Credenza, measuring more than seven feet long, and the gleaming, gold Pyrite Cocktail Table featuring two semicircles of different heights. www.universalfurniture.com
Vanguard Furniture
301 North Hamilton Street
Media Contact: Laura White
lwhite@vanguardfurniture.com
The new Reflection Collection draws upon the best of art, architecture and furniture design from across generations in a rich palette of materials, including radial- and box-matched crotch mahogany veneers and natural brass. Signature pieces include the Reflection Chest crafted in bleached, flat-cut mahogany and featuring a lacquered brass inlay detail on each post. Custom hardware in a geometric relief pattern is painstakingly crafted using a lost wax technique. The Reflection Upholstered Bed has a softly contoured headboard featuring horizontal channel tufting that provides both beauty and ergonomic comfort. The headboard is trimmed in bleached solid mahogany with lacquered brass inlay detail. New additions to Vanguard’s Rendition Collection include a shaped panel bed, counter stools and a console table. The Entwine occasional group offers round tables in three sizes that are crafted in heavily wire-brushed oak with a tabletop insert of natural raffia. Several upholstery groups are also new. www.vanguardfurniture.com
Whittemore Sherrill
315 Fred Alexander Place, Third Floor
Media Contact: Sydney Martin
sydney.martin@sherrillfurniture.com
Introductions this fall feature hand-painted leather designs inspired by diverse themes, from ski lodges to Italian road racing to bulls, moose and elk. More traditional introductions include a channeled leather wing chair and sofa inspired by the look of luxury automobiles. www.whittemoresherrill.com
This summary of new product introductions for the October 2024 High Point Market was assembled by the American Home Furnishings Alliance, a comprehensive resource for journalists and digital content producers who are writing or reporting on any aspect of the U.S. residential furniture industry.
In addition to timely information on home and decorating trends, we provide ready-to-use feature content with downloadable product photography on the media page of our website, www.ahfa.us. With more than 200 member companies representing all price points and style categories, including both indoor and outdoor products, we can also help you quickly research your feature story ideas or find resources for industry-specific news topics.